During the first four days after it opened to the public, the Akropole Shopping and Entertainment Shopping Centre was visited by 150,000 people, while the new Apollo Kino has already registered 8,000 members and almost 1,500 skaters tried out the huge ice arena’s ice over a three day period.
“Our forecasts regarding the expected number of visitors have come true. On its first day, Akropole was visited by about 40,000 people, while a total of 150,000 people visited the shopping and entertainment centre during its four day opening period,” explained Akropole Rīga CEO and Akropolis Group Board Member Kaspars Beitiņš.
“The number of shoppers visiting the biggest and most modern Maxima XXX shop in Latvia exceeded forecasts. Thanks to our large number of self-service and traditional cash registers, queue machines next to display cases, as well as other store flow smart organisational devices, even with this kind of visitor flow, shopper traffic was still smooth and efficient. We highly appreciate the feedback we’ve received from our regular customers regarding our smart store design and wide exits, large range of products, as well as out abundant offering of fruit and vegetables,” admitted Maxima Latvia Communication Manager Liene Dupate-Ugule.
During various opening events, the new Akropole shopping and entertainment centre was visited by a number of celebrities. For example, fashion design and L’Officiel magazine’s Fashion Editor Dace Bahmane admitted that entering Akropole for the first time really was a new experience and that she was surprised by the space and light. “I felt as if I was abroad! Glazed, high ceilings, which let in a lot of light, were a pleasant contrast to the old brick buildings that are home to shops and cafés. Although several brands including ZARA and Reserved are also available at other shopping centres, Akropole is different, thanks to its breadth, spaciousness and much wider range of products. And when I visited the first Van Graaf multi-brand store in the Baltics, I found latest seasonal trends as well as familiar and timeless classics.”
On opening day, Akropole hosted Radio Star FM’s mobile studio and Maija Rozīte-Krištopane and Egons Reitersu. Akropole is modern, and in terms of its layout and offering, it’s truly world-class, said Radio Star FM presenter Maija Rozīte-Krištopane sharing her first impressions. “It’s really spacious here and the integration of the beautiful historical heritage into the design is truly attention-grabbing. Summed up in a couple of words – quality and scale!”
Meanwhile, the author of the popular family blog “Viens + Viens” Laura Grēviņa admitted that at Akropole, a lot of thought has clearly gone into making it an easy place to visit for children. “The first thing I noticed was the well-designed space, where parents can feed a baby and change its nappy. The environment was also very convenient for parents moving about with a stroller and for active youngsters who love running about and discovering the environment they’re in. Other attractive features included the extensive offerings of kids’ clothing and toys, as well as lots of entertainment options for families, which I’d previously seen at several shopping centres outside Latvia, but they’re available here, including a large skating rink, bowling and cinema with extremely comfortable seats.”
For further information, please contact:
Akropole Rīga Communication Consultant,
Fox Consulting Communication Agency
Phone: 29 38 62 18