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Privacy policy
Privacy policy


SIA AKROPOLE RIGA (registration number 40003768247, address Maskavas iela 257B, Riga, LV-1063) (hereinafter referred to as - the Company or we) respects your privacy and strives to ensure the security of your personal data.

This Privacy Policy contains information about the processing of your personal data. We ensure that all personal data are processed in accordance with the provisions of General Data Protection Regulation (EU) 2016/679, as well as the requirements of the regulatory enactments of the Republic of Latvia.


  1. What is a data controller?

The personal data that you provide on the website (hereinafter - the Website), as well as the data that are automatically obtained on the Website or other data provided by you using other means, are managed by the Company.

By visiting the Website and/or providing your personal data, you provide your consent to the Company to manage and process the relevant data for the purposes and by the means set forth in this Privacy Policy and applicable laws and regulations. If you do not want the Company to process your personal data, please do not give such consent.


  1. What is the scope of this Privacy Policy?

This Privacy Policy is to be applied depending on which services we provide to you. This policy applies to all websites controlled by the Company, as well as to all personal data you provide on the Website, including by registering and receiving informational messages, participating in games and competitions organised by the Company, and submitting requests or complaints regardless of the device from which the Website visitor (hereinafter referred to as - the Visitor) visits the Website.

This Privacy Policy does not apply to links posted on the Website that redirect to third party websites, so we encourage you, at first, to review the relevant policies and requirements of such websites.


  1. What personal data do we process and why?

3.1. Technical data of the Website. Cookies, etc.

When a visitor visits the Website, the Company obtains and processes certain technical personal data by using cookies.

When visiting the Site, the Company may process your IP address, network and location data if the Visitor provides such data. The data is obtained by means of cookies and other similar technologies, based on the consent given by the Visitor.

Cookies are small text files (up to several KB in size) that your web browser stores on your computer, tablet, or other smart device when you visit the Website. By using cookies, we strive to ensure the efficient and secure operation of the Website and to analyse your habits, thus ensuring that the operation of the Website is convenient, efficient and meets your needs and expectations.

All our cookies may only be used with your prior consent. You can express your consent by clicking the "Agree" button in the cookie bar that pops up at the bottom of the Website.

Please note that mandatory cookies and analytical cookies are a condition for using the Website. If you click "Disagree" or disable these cookies, we cannot guarantee how and whether our Website will work at all.

Please also note that in this case your consent is required and the use of analytical cookies is required for the use of our Website. If you do not want to accept the use of these cookies, we cannot be sure how the Website will work or whether it will work at all.

The Company may transfer certain technical data obtained during the visit of the Website (IP address, cookies, technical information of your browser and other information related to your browser and browsing of the Website) or make such data available to third parties in the European Economic Area (hereinafter - EEA) and beyond for the purpose of compiling Website browsing analysis, performance of analysis, and other similar purposes (e.g., through Google Analytics service; the Service Provider is located in the United States of America). Please note that insufficient protection of your personal data may arise in countries outside the EEA, but we will carefully consider the conditions under which such personal data will be further processed and stored after such data is transferred to persons outside the EEA.

For more information about the cookies used on this Website, please, read our Cookie Policy.


3.2. Direct Marketing and Loyalty Program

Information reports, personalized offers shall be made and processing of the following data shall be conducted exclusively upon your request, i.e., proactive consent on your part:

Your name, surname, date of birth, e-mail address, telephone number, the relevant city (Riga), your feedback to the information reports sent to you (in accordance with the below-described procedure).

Processing of data as a part of direct marketing and loyalty program may be conducted for the following purposes:

Purpose of personal data processing

Personal data

Legal grounds

Preparing and distribution of information reports and personalized offers

Name, surname, telephone number, e-mail address, historical data of purchase, purchasing habits, information collected as a part of profiling procedure (only for personalized offers).

Your consent

Congratulations to clients on their birthday

Name, surname, date of birth, telephone number, e-mail address

Your consent; pursuing of our legitimate interests

Administration of loyalty campaign /program

Activation and updating of loyalty (score) card (card series No., name, surname, date of birth, telephone number, e-mail address); number of participants; purchasing habits and quantities; preferred entertainment and shopping locations; references, proposals, complaints.

Pursuing of our legitimate interests

Compiling of statistics

Net weight and distribution of purchasers with regard to the following criteria: city or township; range of income level; children and their number; range of average spending on purchases; shopping and entertainment locations.

Pursuing of our legitimate interests

Receipt, handling of and replying to applications, requests, or e-mails

Name, surname, personal number, address, age, gender, date of birth, e-mail address and other information provided/enclosed by data subjects in/to their applications.

Compliance with our legal obligations and pursuing of our legitimate interests

Processing of your personal data for direct marketing purposes can take the following forms:

  • You receive information reports on our offers, discounts and news in your e-mail or an SMS;
  • You can receive invitations to events, special offers and other similar information about AKROPOLIS shopping centres, discounts and sales events, new shops, current competitions and games, changed office hours and other useful information about shopping centres in your e-mail or an SMS;
  • You can receive personalized offers tailored to your purchasing habits and interests in your e-mail or an SMS;
  • You can receive congratulations personalized offers on your birthday (a gift, special discount and similar) in your e-mail or an SMS;
  • We can invite you to an event that might be interesting for you or provide other useful information via telephone.

We also use such data for statistic and other analysis with the view to periodically upgrade the content of our information reports and the services provided by our Company.

If we have obtained your consent to receive in your e-mail direct marketing messages we distribute to establish whether or not the information we provide is useful, we collect statistic data regarding your feedback to the distributed information reports: we check whether or not you have read our information report; when do you open and read it and on how many occasions; whether or not you forward the report to anyone else; the operating system of your e-mail server (location). Such monitoring is conducted with the assistance of service provider Mailerlite. Further information about Mailerlite privacy policy is available here:

Please note that you are free to unsubscribe our information reports, personalized offers, and other information at any time. To do so, please click on the link in the bottom of information report or personalized offer received from us.

You can also unsubscribe out information about events or any other information we distribute by sending an e-mail to the following address:

Please note that, if you have selected receipt of our personalized offers, we will profile your purchase history data as a part of such service. Personalized offers cannot be made without the above-mentioned profiling of your personal data. You have the right to object to such profiling of data, and we will adhere to such objection; if this is the case, however, we will not be authorized to make any tailored proposals that correspond with your interests anymore.

You have to confirm upon subscription of direct marketing offers that the data provided by you are accurate and correct, and that you have reached the age of at least 13 years.


3.3. Your questions and complaints

At the same time, we process your data (such as your name, surname, email address, subject and text of your question, and other data and information sent to us) when you send your information requests and questions to our Company’s e-mail address or when you provide any information on our Website or in social network accounts.

We ask that you comply with the minimum personal data protection requirements: do not mention personal data (such as name, surname, address, telephone number, e-mail address, real estate data, health data, other special categories of data or sensitive personal data, etc.) in the subject of the e-mail message or information request or in the names of files attached to the message. Do not include your personal identity number, health data or other special categories of data or sensitive personal data in the text of an e-mail message, question, or request, and only specify other personal data to the extent it is necessary for the purpose for which the message was submitted.

The company processes your personal data in order to administer the questions and complaints submitted by you, ensure the quality of the provided services, and protect and defend your rights and legal interests. Your consent is given by the action you take, namely, by contacting us.


3.4 Competitions and games organised by the company

In our special rules, we provide information about the data required to participate in a particular competition or game. The decision to participate in competitions or games organised by us is up to you, therefore, you also decide whether or not to provide us with the necessary data.

We usually obtain the following data:

name, surname, e-mail address, telephone number, date of birth, content created by the participant or any other personal data you provide to us that is necessary for participation in the competition or game.

If a cash prize is awarded in a contest or game, we may ask you to provide your personal identity number and bank account number. In such cases, the personal identity number may be required for payment of the applicable taxes, if the organiser of the competition is responsible for the payment of the relevant taxes.

The Company reserves the right to retain the content submitted for the competition if such content is to be submitted in a tangible format in accordance with the rules of the competition or game.

Such data are needed to run a competition or game.

In order to ensure the transparency of the events, the winner is usually announced publicly. The winner will be announced on the Website, Facebook and/or Instagram account (depending on the type of competition). By confirming your participation in the competition or game, you agree to the public announcement of the winner (this information is usually provided in the rules of the game).



On the company's website you can provide information about yourself in order to join the team of the Company. You can do this by writing to the e-mail address provided in the advertisement or by filling in the candidate form on the website.

Please note that we will process your personal data for recruitment purposes and with your consent that is given when submitting these data, and we will retain these data until the end of the specific recruitment process.

If, after reviewing your application, we select another candidate who better meets our requirements, the Company is required to seek your individual consent to the storage and use of personal data for future recruitment processes and to contact you prior to using such personal data.

If you give such consent, the personal data mentioned above will be stored for 5 years from the date of giving the consent.

You have the right to withdraw your consent at any time, without affecting the lawfulness of the processing in relation to the data processing carried out before the withdrawal of the consent. If you exercise this right to withdraw your consent, we will immediately delete or destroy your personal data.

Please note that by sending your CV or other personal data to our Company’s e-mail address at the time when recruitment has not been announced, we have the right to store and use such data in recruitment processes for up to one year.

If you find a job offer of your interest on the Company's Website or job search sites, you are welcome to apply for the vacancy by writing to the e-mail address provided in the job offer.



By subscribing to direct marketing notifications (informative messages), your personal data are stored for as long as the subscription to receive direct marketing communications is valid, but for no longer than 5 years from your last interaction with the informative message that we sent.

Personal data you submit in other ways is stored for a maximum of 5 years from the last submission.

We also store other data, considering the time limits set forth in this Privacy Policy.

Your personal data may only be stored for a longer period of time in the following cases:

  • there is a reasonable suspicion of illegal activity that is under investigation;
  • your data are necessary for the complete settlement of the dispute or complaint;
  • if we have received complaints about the Visitor or have noticed any violations of the respective User; or
  • based on any other legal basis determined by regulatory enactments.


  1. Transfer of data to third parties

The Company is not permitted to transfer your personal data to third parties without your prior consent, except for in the following cases:

In cases specified by regulatory enactments, your personal data may be transferred to the competent national authorities, courts, law enforcement authorities, etc.

The Company may disclose your personal data to the following third parties: Business service providers in the member states of the European Union or European Economic Area (such as server lessors, newsletter companies, advertising agencies, Website administration and other IT maintenance companies, or other similar service providers). All these companies are considered to be data controllers and are obliged to respect the rules of confidentiality as well as to ensure the adequate protection of personal data.

The Company may transfer certain above mentioned technical data related to visiting the Website or make such data available to third parties in the European Economic Area and beyond for the purpose of compiling statistics of Website browsing, performance of analysis, and other similar purposes (e.g., through Google Analytics service; the Service Provider is located in the United States of America). Please note that insufficient protection of your personal data may arise in countries outside the EEA, but we will carefully consider the conditions under which such personal data will be further processed and stored after such data is transferred to persons outside the EEA.



You have the following rights:

  • The right to access your personal data in processing;
  • The right to request correction of any inaccurate personal data;
  • The right to request the transfer of all or any of your personal data to you or another recipient of data where such transfer of data is technically feasible (the right to portability of data); the right to request delivery of your personal data to another recipient of data or directly to you in a format most convenient for you (the foregoing applies to personal data provided by the data subject and automatically processed on the grounds of contract or consent of the data subject);
  • The right to request deletion of your personal data if there are legal grounds for such deletion, for example, if the data are no more required for the purpose they have been collected for, or if processing of such data violates the law;
  • The right to restrict processing of personal data if there are legal grounds for such restriction;
  • The right to dissent to the processing of your personal data where such processing is based on legitimate interests of the Company and provided that there are legal grounds for such dissent;
  • The right to withdraw your consent at any time without prejudice to the legitimacy of data processing conducted prior to such withdrawal on the grounds of your consent;
  • The right to dissent to automated individual decisions based on automated processing including profiling – the foregoing applies to the preparing of personalized offers.

If you believe your rights are infringed, you have the right to file a complaint with the Data State Inspectorate, address: Blaumaņa iela 11/13-11, Riga, LV-1011, e-mail address: We do believe contacting us at the below-specified contact information before filing an official complaint would be more effective to reach a mutually beneficial solution.

Should you have any questions regarding the Privacy Policy or any requests regarding the processing of your personal data please contact us by sending an e-mail to the following e-mail address:


The Company implements organisational and technical measures in order to protect your personal data from loss, unauthorised use, access, disclosure, or alteration.

The company recommends Visitors to comply with the following minimum personal data protection requirements:

  • refrain from visiting suspicious sites and opening unknown links;
  • regularly update the software you are using and install antivirus software.



The Company may update this Privacy Policy. The Company is obliged to inform its Visitors about any changes in the Privacy Policy by publishing the new version of the Policy on its Website, indicating the date of the last changes. Visitors are informed that their continued use of the Website, after the updates of the Policy enter into force, constitutes their acceptance of the changes made. This Privacy Policy shall come into force on 29 June 2020.

Should any provision of the Policy be declared invalid or unenforceable, it shall not affect the legality and validity of the remaining provisions.


Working hours

I-VII 10:00-22:00
Maxima XXX
I-VII 08.00-23.00
I–VII 9.00–22.00
Lemon Gym
I-V 6:00-23:00
VI-VII 09:00-22:00